From Boats to Brokers From the Dutch East India Company to Wall Street, the stock market has a long and storied history. Share | Have A Question About This Topic? Name Email Address Question Thank you! Oops! Related Content Are Alternative Investments Right for You? With alternative investments, it’s critical to sort through the complexity. Asset Allocation Consider how your assets are allocated and if that allocation is consistent with your time frame and risk tolerance. 5 Smart Investing Principles Principles that can help create a portfolio designed to pursue investment goals.